On the eve of E3 in USA, some game publishers think retail fails to support boxed PC games. By refusing to stock certain games (and moving PC titles to the back of the store), retail encouarges publishers towards digital distribution.
"Q1 2011 is my estimate as to when PC games will be sold completely via digital. I have seen the predictions that by 2013 more than 50% of our revenues will be earned digitally. But if the PC games market has to wait until 2013 then we are all in trouble," one game publisher told press.
But Andrew Gault, co-founder of Gaikai, says the cloud-gaming firm can provide a new, aggressive and effective online strategy for bricks and mortar retail empires.
Gault says, "Our service means that online game demos could redirect consumers straight to a retailer's online store.They could even redirect straight to a webpage with an in-store discount coupon, which the player would print out and take to a shop to buy the retail edition of the game."
"Retail sees how big digital distribution is getting, and they all want to be part of it – they all have web presence, and they all want to sell online now."
The Gaikai team showcased the service at E3.
Go Gaikai





"There were over 130 new pocket projector models released in the market in 2009, along with the first releases of embedded projectors into the market. Despite this, pocket projectors still face challenges of low brightness, short battery life and high price. Continuing progress in all the technologies surrounding pocket projectors will be needed to achieve the expected growth," notes Jennifer Colegrove, Director of Display Technologies.

